International Floral Distributors has released their annual trend forecast, identifying four floral design approaches that would have anyone (especially us here at Curran’s Flowers) excited. It’s hard to love one trend more than another, given that they all build on 2018’s trend toward brighter, bolder blooms (begin saying your goodbyes to the faded, muted hues of the last couple of years) and blend of free-form flowers with a polished, modern edge.
A standout look is what IFD is calling “Magnificent Mediterranean,” which they intend as the one that will appeal to the traveler’s heart. It’s meant to capture a sense of adventure, history and worldliness – and we’re loving it, of course. You can see what this style is all about in our Enchante design.
Magnificent Mediterranean relies on rich colors of orange, gold and blue to make its point, and that point has everything to do with transporting you to the Mediterranean. These arrangements look at home spilling from a pedestal planter or a hand-painted ceramic vessel. And as with our esign above, the sense of rich abundance and flowers mingling (unopened buds next to fully expressed flowers, for instance), gives a sense of time passing. There’s an inevitable feeling of luxury with something like this; and yet, it doesn’t feel too decadent or heavy.
We at Curran’s Flowers anticipate 2018 and all of its design trends. It’s going to be a great year.